(design and creation being planned) Customers come in all forms. Some are delighted others are dissatisfied. Some are devoted others are detached. There are several ways customers can be classified and there are several ways that organizations are challenged with the different types of feedback from those customer classifications. One size feedback system does not apply to all unless you know how to classify those different types of customers and obtain a certain standard of key indices that applies to all.
The leaders of organizations want to hear from their customers, and most do, but there are different approaches with how they digest feedback from different types of customers, and in many instances, driving them away. This course will allow organizations to classify their existing customers and ensure that they are reacting to them the right way.
This course takes a unique approach and will focus on real-world trends that have been observed from the largest organizations and their involvement in various feedback programs. This course will also focus on case studies and how some of the organizations failed at their customer feedback methodologies and the impacts and reviews from their actual customers. Real customer expectations will be one of the centerpieces to this course and will be mapped to the various classifications and approaches needed to proactively address and close the loop on feedback processes for various types of customers.
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