The luxury real estate market represents a significant opportunity. Never before has it presented so much potential. Every year, the number of Luxury Consumers continues to grow, and for those already in the category, the majority are getting wealthier by the day.
One opportunity that is... more
Another best practice in your luxury real estate career is similar to “Confidentiality”, in that when you practice it you are respecting the best interest of a client. It is the concept of “Safeguard.” By definition, this means “A measure taken to protect someone or to prevent something undesirable... more
The dictionary defines Mindset as “the self-perceptions or beliefs a person has about themselves that determine behavior, outlook, and mental attitude.” In other words, your Mindset is a series of beliefs that shape how you see yourself operating within the world. Your Mindset influences how you... more
This Influential Conversation is called "The Greeting", and it should be used the very first time you meet someone in person. It can be a buyer, seller, fellow agent, vendor, prospective client, or essentially anyone you encounter. When you use The Greeting, you will come across as caring,... more
In luxury real estate, differentiating yourself as an agent is an absolute necessity. You must be able to capture the attention of the Luxury Consumer, amplify your value, and create a compelling reason for them to want to work with you.
Your “Value Statement” is exactly what it sounds like. It is... more
Effective conversations are imperative for a majority of your success in life. Think of a problem you have had recently in real estate. How would things have turned out different if the conversations surrounding the issue had changed? Experts say that more than 90% of all success in business is... more
