Level:
Beginner
Category:
Luxury Real Estate
A powerful dynamic occurs when a Luxury Agent becomes a “Lifelong Advisor”. This means they are the agent that a Luxury Client always turns to and the one they confide in and treat like a good friend. The one they trust and have confidence in to always perform at their best. The Luxury Client will refer the Lifelong Advisor to their friends and business networks, who are many times in the same economic demographic.
The Lifelong Advisor knows that not only are the referrals more common and commissions higher, the overall “Relational” opportunities presented by the Luxury Client are more personally fulfilling. One outcome with general real estate is that it is more “Transactional”. People buying entry level homes don’t have the ongoing need for expertise and advice, and they buy and sell homes with far less frequency. They typically do not own multiple properties, nor have a network of affluent people to draw referrals from.
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